Clinical Trial Inequalities

Client:
 Leukemia and Lymphoma Society
Creative Development: Social Driver
Managing Director: Meg Kilgore
Art Direction and Animation: Cory Sutter
Production Manager: Garrett Bean

During my fourth video with the Leukemia and Lymphoma Society, we focused on the racial and age disparities found in clinical trial patients. These gaps are due to a variety of factors and ultimately lead to incomplete findings and results.
CHAracter Design
I developed a suite of characters to directly showcase the emotions of being left out of critical and life saving treatment. The characters are just heads and shoulders, with the rare inclusion of hands, but their animated bounding shapes really accentuate their emotions and their place in each scene.